A public list where the highest bid holds the top spot until someone pays more.

Why it works: The people who get pushed down post about it. The losers do the marketing, and the ledger makes every loss visible.

Ad space on a real toilet, projected on, sold until the counter says one million.

Why it works: Every sponsor becomes a video, and "King of the Throne" makes the highest payer compete. The first six sponsors paid 2,417 dollars on average, the last six 8,833.

The 2005 pixel page again, with a price that rises as the grid fills.

Why it works: A $42 ad on another project in this list brought the viral day. A rising price rewards early buyers and gives every step a post.

A share of a digital billboard on a real Lamborghini, for the life of the car. One sponsor so far.

Why it works: One sponsor, $25,000, and it may be the creator’s own company. The visible counter shows $0 until JavaScript runs; the real value sits in an accessibility attribute.

A leaderboard where you bid in trees. One tree is $5, and your total never goes down.

Why it works: Charity as the currency, a year before the outbid wave, and one of the few boards with recurring revenue.

Ten sponsor slots on a directory that had 80,000 views before it had a sponsor page.

Why it works: Traffic first, then scarcity on ten slots. The price went from $299 to $2,500 in one month without a single ad for the ads.

Buy a country on a world map. Anyone can take it for 1.5 times your bid.

Why it works: Forced escalation: every takeover is 50 percent dearer than the last, and being thrown out of a country is a post.

Ten sticker spots on a MacBook lid, auctioned before the laptop was bought.

Why it works: Sold the lid before owning the laptop. Press was the multiplier, not the launch post.

One dollar makes a red button one pixel wider, forever. It does nothing.

Why it works: No viral moment and no press. A permanent name on a wall for one dollar sells every day anyway.

Pay and get nothing. Optionally, your name on a leaderboard of twenty.

Why it works: The product is the joke and the leaderboard is the product. Two buyers at $1,000 each are 40 percent of the total.

Logo slots on a Tesla Model Y with live GPS, for the life of the car. Three of 19 sold.

Why it works: The template for Brand My Mac, with fixed prices instead of an auction. Fixed prices sold 3 of 19 slots; the auction sold 10 of 10 in two days.

The auction for iOS and macOS apps. Top bid $172, then nothing moved.

Why it works: Sold in the first two days, then stopped.

Pay from $39, rank by what you paid, and get a real backlink from a domain rating of 71.

Why it works: The only board whose top spot holds around $200 instead of $25, because the backlink has a measurable SEO value.

One link. Pay one dollar more than the last owner and it is yours until someone does the same.

Why it works: One slot, one owner, and a public list of everyone who lost it. The buyer gets clicks at a price that competes with paid ads.

The paid ranking of French startups. Your rank is what you paid, from 30 cents.

Why it works: Same product, same week, same rule: the French page made 2,687 € and the English twin $21.60. The scene is the product.

Bigger bid, better position. Plus a $150-a-month sponsor slot that three companies actually bought.

Why it works: The only board in the wave that sells a subscription next to the bids, and the subscription is what makes it recurring.

The same auction for iOS apps. 34,000 views, $2,000.

Why it works: Second-weakest visitor-to-revenue ratio after xme.lol.

Rank bids for vibe-coded apps from $1. "Every app below paid real money for its rank."

Why it works: A niche (vibe-coded apps) on the same mechanic.

Buy a plot in a 3D city and an AI draws your building. Downtown costs $999.

Why it works: A city instead of a list, and a $1,000,000 tier as the joke.

A bid board that ranks the other bid boards. Last payment: 26 August.

Why it works: The feed with timestamps is the clearest signal in the whole wave: payments stopped on 26 August.