Every project is taken apart with the same seven questions, each borrowed from a standard analysis tool, so you can compare this one with any other on the board. The funnel numbers come from the daily snapshots, not from the creator.
1
What is exchanged
Value Proposition CanvasFrench startups buy a rank on a list that admits it is bought: "no jury, no algorithm, your rank is what you paid". They get a name, one line, a link and a click counter, and the joke of taking part. 86 startups did.
2
How the price forms
Pricing mechanism analysisCumulative from 0.30 € in 0.30 € steps; every payment adds to your total and the highest total is first. Rivalry sets the price at the top: ChatSEO holds it with 499.20 € and a takeover costs 499.50 €.
3
Supply and scarcity
Scarcity and inventory analysisUnlimited rows; only the first places are scarce.
4
Growth loop
Viral loop analysisThe French startup scene on X, 13,118 visitors in four days. The satire only works if the scene shares it, and the same site in English, launched the same week with the same rules, collected $21.60.
5
Defensibility
Moat and clone analysisThe creator's standing in one scene. The English twin, built by the same person, proves that the mechanic without the scene is worth almost nothing.
6
What can kill it
Failure mode analysisFading with the wave, 30-cent steps capping the total, and satire wearing off faster than a real ad.
7
Why it works here
Editorial verdictCommunity, not mechanic. 2,687 € in French against $21.60 in English is the cleanest measurement of that in our data.