A copy of Brand My Mac for a Mac mini, launched on 27 August 2026, one day after the original, with the auction closing on 9 September 2026 at 17:05 UTC. Different rules: payment at once through Polar, no refund when outbid, and the first three bidders become "founding sponsors". One of ten spots taken on 28 August 2026, by mldl.study for $49. The operator is not named.
Creator: n/aCurrency: USDGoal: $2,299 · 2 % reachedUpdated: 28 Aug 2026 21:57 UTC
A real object or a person carries your logo: a laptop lid, a car, a toilet, a forehead, a shirt.
What is soldSpace on a thingPrice forms byAuction, one winnerLives onPhysical objectHow oftenOne-offNext buyer viaPress and absurdity · taxonomyMonetizationAuction for ten sticker spots on a Mac miniPricingPay at once through Polar; no refund when outbid; founding sponsor status for the first threeGoal$2,299InventoryTen spots, one takenLaunch platformXCore mechanicSame format, no audienceRepeatableYes, it can sell again
How the mechanism works, and why it works here 7 of 7 blocks · the schema
Every project is taken apart with the same seven questions, each borrowed from a standard analysis tool, so you can compare this one with any other on the board. The funnel numbers come from the daily snapshots, not from the creator.
Post views, 30 days
0
public view counts of tracked posts
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Website visits (creator-provided)
0
no visit data
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Revenue, 30 days
$0
no visit data
1
What is exchanged
Value Proposition Canvas
A sticker spot on a Mac mini. One of ten sold, $49.
2
How the price forms
Pricing mechanism analysis
Auction, paid at once through Polar, no refund when outbid.
3
Supply and scarcity
Scarcity and inventory analysis
Ten spots, one taken, closing 9 September 2026.
4
Growth loop
Viral loop analysis
None; launched one day after Brand My Mac without the press.
5
Defensibility
Moat and clone analysis
None.
6
What can kill it
Failure mode analysis
No refund on outbidding removes the reason to bid early.
7
Why it works here
Editorial verdict
The same format a day later, without the article, is $49.
Evidence · 1 items
27 Aug 2026
Counter on the project website
Counter: $49 of $2,299, 1 of 10 spots · reported revenue: $49 · brandmymacmini.online(reachable, checked 28 Aug 2026)